Professional Experience
Tamara is a seasoned digital marketer with over a decade of experience at the intersection of performance and creativity. She began her career in the fast-paced startup world at FitPass, where she quickly learned to balance strategic thinking with agile execution. From there, she moved into agency life at TAG Media and Four Dots, managing diverse global campaigns that sharpened her expertise in paid media and content strategy. Tamara later took on the role of Head of Paid Marketing at Elevate Digital, where she led international campaigns and managed multi-platform strategies that consistently delivered growth. Joining Matyx was a natural next step—an opportunity to unite hands-on execution with strategic vision, all while driving brand visibility, ROI, and real performance for clients.Learn More About Tamara:
Outside of work, Tamara is drawn to creativity in all forms. She loves experimenting in the kitchen—especially when cooking for others—and is always chasing new flavors and food experiences. Travel fuels her curiosity and perspective, and she makes it a point to visit at least one new country every year. She also enjoys pushing herself outside her comfort zone through extreme experiences like paragliding and skydiving—adventures that help her grow both personally and professionally, and remind her that true growth often lives just outside the familiar.What You Might Find Interesting About Tamara:
- Has a knack for reading people quickly—a skill that’s invaluable in both campaign strategy and client relationships
- Known for making people feel comfortable opening up, something she deeply values
- Becoming a mother has been the most transformative experience of her life, making her more resilient, patient, and intentional in every aspect of her journey
