Jackie Tancredi

Professional Experience

Jackie is the Director of Client Account Management at Matyx, with over a decade of experience spanning sales, marketing, and operations. She began her career in the sports and achievements industry, using marketing data and insights to fuel outreach and business development. That foundation led her into the craft beer industry, where she served as Director of Marketing for notable brands such as Workhorse Brewing Company and Other Half Brewing Company. In these roles, she led omni-channel strategies, optimized guest experiences across multiple locations, and helped build strong brand loyalty from the ground up. For the past five years, Jackie has held roles as Director of Marketing and Director of Sales Operations and Enablement in both SaaS and agency-side marketing for beverage brands. She has specialized in developing revenue-focused strategies, executing cross-channel campaigns, and helping clients grow through data-driven decision-making and meaningful customer engagement.

Why Jackie Joined Matyx:

From her very first conversation with the Matyx team, Jackie recognized their collaborative spirit and shared commitment to delivering real results for clients. She saw the opportunity to contribute her experience in marketing, operations, and customer success while learning alongside talented peers. Joining Matyx felt like a natural and exciting next step.

Learn More About Jackie:

Outside of work, Jackie serves as Head Cheerleading Coach at The College of New Jersey. Over more than two decades, she’s led her teams to four national championships, with routines featured on ESPN. Choreography has been her creative outlet for years—and, much like marketing, it’s all about building systems, refining details, and delivering high-level performance. When she’s not coaching or consulting, she loves spending time with her family.

What Makes Jackie Unique:

• Passionate about the power of small, intentional steps
• Believes that small wins, repeated consistently, lead to big results